Consumers come to the professional and plunk down their hard earned money when they want or need something special - something that they can't do themselves - create a truly flattering, aesthetically pleasing image - devoid of flaws and "defects" or shall we say, an idealization and realization of their self image that still looks natural. Having these corrective skills will increase you sales and bring you many referrals. It's a simple marketing matter - most people do not like bad pictures of themselves and will spend good money to have good ones made.
If you are just trying to grasp the basics of Portraiture and want to learn about basic lighting setups, then you would benefit from reading of this article. Here you will find a few diagrams of lighting setups with description of basic light sources.
There are not that many different kinds of lights in Portraiture, but you have to know them and the effects they create in your photograph. This article will help you to learn about types of lights and how the could be used.
After successfully finishing several wedding photography assignments I learned a few valuable things, which I am going to share in this article. Here you will find out what the guiding list of shots to consider while doing wedding photography and how to be better prepared to the wedding day. In addition to that I want to share some ways that helped me to produce better photographs and finally made my clients happy. This article though is more about photography techniques, not the business ones. And I should add that the article mostly regards to the photojournalistic style of the wedding photography, when the photographer is transparent and unobtrusive.
Usually the photographs we take have very short shutter speeds - fractions of a second. And there are a lot of articles about such photographs. However when you step into the realm of long exposures, you find many interesting things and effects. In this article I will try to explain several known to me techniques that relate to usage of long exposures.
This is the first article (Feel) in the series where I present you a roadmap of a photographer: Feel, Reflect, Execute and Enhance (FREE). As I see it, there are these four stages that the master photographer has to go through in order to achieve a great photograph. In our busy and hasty age (the digital one) people who like photography usually go through one or two of these stages. But I feel that without walking the path from the beginning to the end we will not achieve great results.
By reading this article you will learn how to create a photograph (in general terms). There are three main things: theme, focusing attention and simplicity. You will find out what those things mean to you and to the photograph.
In this article I will try to describe numerous techniques to compose a good picture. Some of these techniques are well known (e.g. rule of thirds), some based on graphics of design and painting. I consider the techniques as jongleur balls. The more balls you hold in air (handle), the better pictures you create.
One of the simple ways to create a soft light is an umbrella lighting. It seems a very simple matter to use the umbrella lighting, however there are a few things you may want to learn from another Ed's article on this subject. Here he sheds some light on the history of umbrella lighting and techniques to better control such lighting.
When you create sellable portraits your goal is to create a flattering image of the client. Many things in such portrait depend on the lighting, pose and other factors, such as props or the environment. Though with some lighting techniques you can reduce or even disguise various imperfections (e.g. blemishes, disproportions and etc.), you can push the limit even further. In this article I want to describe what could be done in Photoshop in order to make the person younger and even add some tan and glow to the skin.